Mufasa: The Lion King

• Type // Motion Poster
• Role // Animation
• Year // 2024

I animated this motion poster for Disney's Mufasa: The Lion King. It played in places like airports and malls throughout the world.

Footage of the animals walking was tracked on top of a 3D rock I built with projection mapping, creating the illusion of the animals walking in a 3D space. The bird Zazu flying in front of the camera transitions the footage of the animals to the still animals from the final poster art. Subtle fractal noise animates the waterfall in the far background, making the water appear to flow.

Credits

• Agency // The Refinery
• Head of Motion Graphics // Rich Boull't
• Producer // Stewart Hopewell
• Animation // Tom Bloczynski